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Grocery shopping, but make it fun.

Pop Up Grocer is a family of curated shops that feature new, better-for-you products. We are open for discovery online and IRL.

Oh! Hello there...

I’m Pop, your friendly grocery concierge. What can I help you with today?

Shoot us a text!

We love hearing from our PUG community. Ask for a product rec, suggest a brand you love, or hit us up for store info and more!
TEXT 929.6000.PUG

You’re in the right place!

PUG helps you discover the best new brands. Might I suggest you check out our handy directory ?
Show me the goods

Visit us IRL

Grocery store, coffee shop & bakery, now open (permanently!) in NYC.

Shop Online

The newest products + the comfiest merch, delivered to your door.

Discover New Brands

There's a heck of a lot of stuff out there. We've sorted through it and rounded up the most exciting new items from independents.

Browse the directory

The Newsstand

All new brands! Dropping June 2.

Now serving Chamberlain Coffee (& matcha) at our café.

Introducing The Pop Up Grocer Fund 2023 recipient!

Open permanently in NYC.

The journey to perma PUG.


Free shipping on all orders!

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